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Your comments about a job candidate could be considered defamatory if


A) your comments are restricted to job titles and dates of employment.
B) you omit important negative information about the candidate in a recommendation letter.
C) you decline to provide a recommendation because of "company policy."
D) you cannot prove that those comments are true.

E) A) and C)
F) All of the above

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The categories of routine replies and positive messages include all of the following except


A) answering requests for information and action.
B) granting claims and adjustments.
C) refusing applicants' resumes.
D) sending goodwill messages.

E) C) and D)
F) A) and D)

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Dissatisfied customers can request a(n)________, or claim settlement.

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adjustment
Explanation:Once a ...

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When asking questions in a request message


A) begin with the least important question and work your way up to the most important.
B) avoid any open-ended questions.
C) begin with the most important question.
D) weave your questions into the rest of the content of your message.

E) A) and B)
F) C) and D)

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Why are appreciation messages important? What should they include?

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It is important to recognize the contrib...

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When a third party is at fault in a claim, the best approach is always to refer the customer to that party to resolve the problem.

A) True
B) False

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When making a routine request, you should


A) use the inductive plan.
B) assume that the audience is willing to comply.
C) demand immediate action.
D) explain the consequences of failing to comply.

E) A) and B)
F) A) and C)

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Messages of ________ recognize the contributions of employees or business associates.

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appreciation
Explanation:One of the best...

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Briefly explain how the Internet and social media have changed the nature of the news release.

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Whereas companies once wrote news releas...

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Routine, positive messages should do all of the following except


A) leave your reader with a good impression.
B) use an indirect approach.
C) provide all required details.
D) communicate the information or positive news.

E) C) and D)
F) None of the above

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Because routine messages are so common in business, it is not necessary to pay attention to your tone when writing them.

A) True
B) False

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The opening of a request for a recommendation should include


A) a buffer.
B) a statement implying that you're applying for a position.
C) a statement on why the recommendation is needed.
D) an apology for bothering the reader.

E) None of the above
F) B) and C)

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The best opening for a positive message includes the single most important information you need to give the audience.

A) True
B) False

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In the final section of a request message, you should omit stating specific deadlines to avoid putting too much pressure on your reader.

A) True
B) False

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In closing a request for a recommendation, you should include


A) an expression of appreciation.
B) an indication that you've enclosed a stamped, preaddressed envelope.
C) the full name and address of the person to whom the letter should be sent.
D) all of the above.

E) All of the above
F) A) and D)

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If you have strongly negative information to deliver as part of a positive message, you should


A) open with the negative information.
B) use the indirect approach.
C) put the negative information in a separate message.
D) apologize for having to spoil the moment.

E) A) and B)
F) None of the above

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A new co-worker recently won a prestigious award for her work on green technologies. Since you do not know her well, you should not send a note to congratulate her on the achievement.

A) True
B) False

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When you're writing a routine reply to a positive message, your readers will generally be ________ what you have to say, so. you can use the ________ in your reply.


A) interested in; direct approach
B) resistant to; indirect approach
C) disinterested in; direct approach
D) in tune with; indirect approach

E) B) and D)
F) B) and C)

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Explain why goodwill messages are important, then describe at least two characteristics of effective goodwill messages.

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Goodwill messages can improve your relat...

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The close of a routine reply or positive message should


A) clearly state who will do what next.
B) explain the reasons for any negative information you have included.
C) offer an explanation for why this decision was made.
D) create some ambiguity, so the audience will be more likely to contact you.

E) B) and D)
F) None of the above

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