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The ecodesign approach focuses exclusively on the design and commercial launch phases of the product's life cycle.

A) True
B) False

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Economic analysis of product development projects must evaluate which of the following?


A) Planned profitability of the product
B) Expected market share to be attained
C) Net present value of profits
D) Timing and amount of net cash flow
E) Demand elasticity of the product

F) D) and E)
G) A) and B)

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Concept development assumes a proven technology in which variant of the generic product development process?


A) Technology-push products
B) Quick-build products
C) Complex systems
D) Platform products
E) Process-intensive products

F) C) and E)
G) A) and E)

Correct Answer

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What dimension of competitiveness does time-to-market performance in product design and process selection affect?


A) Engineering hours per project
B) The cost of ongoing service
C) Responsiveness to customer needs
D) Aesthetics of design
E) None of these choices are correct

F) A) and E)
G) A) and D)

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A key tool of a quality function deployment team is the house of quality matrix.

A) True
B) False

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Sensitivity analysis uses mathematical models to model consumer acceptance of a new product based on the features that are included.

A) True
B) False

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Design for manufacturing and assembly delivers product improvements by emphasizing which of the following?


A) Reducing product quality during the assembly process
B) Simplification of the product by reducing the number of separate parts
C) Reducing equipment in the production process
D) Designing products so they can be manufactured by a virtual factory
E) Designing products that customers will want

F) C) and D)
G) A) and E)

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Economic analysis of product development projects is useful in which of the following circumstances?


A) Factory location
B) Distribution decisions
C) Go/no-go milestones
D) Demand estimation
E) Pricing

F) A) and C)
G) A) and B)

Correct Answer

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What dimension of competitiveness does quality in product design affect?


A) Engineering hours per project
B) The cost of ongoing service
C) Responsiveness to customer needs
D) Aesthetics of design
E) None of these choices are correct

F) B) and C)
G) B) and E)

Correct Answer

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A core competency has three characteristics. Which of the following is not one of those characteristics?


A) It provides potential access to a wide variety of markets.
B) It provides a low cost.
C) It increases perceived customer benefit.
D) It is hard for competitors to imitate.

E) C) and D)
F) None of the above

Correct Answer

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Designing a new product for aesthetics and for the user is generally termed industrial design.

A) True
B) False

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