A) set goals
B) determine the social media behavior of the target
C) set up a Facebook page
D) film a YouTube video
E) both a and b
Questions
G) C) and D)
Correct Answer
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Correct Answer
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A) Facebook no longer allows firms to host pages
B) Facebook does not send all company posts to those who 'like' or follow the company
C) Facebook will not run ads aimed at their user base
D) Facebook limits the information brands can access about customers
E) Facebook takes a percentage of the sales a company makes when customers click through to a website from Facebook
G) A) and D)
Correct Answer
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Correct Answer
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A) blogs
B) white papers
C) videos
D) photos
E) Facebook
G) B) and C)
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Correct Answer
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A) convergence
B) community
C) content-driven
D) chaos
E) cooperation
G) All of the above
Correct Answer
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Correct Answer
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A) The flow of Twitter posts merges with Facebook newsfeeds
B) ads for McDonalds mimick ads for Burger King
C) social media companies sell advertising space to companies
D) the film industry and the advertising industry offer new services to customers using elements of both
E) Steven King releases his new novel on his website and does not sell it on Amazon
G) A) and D)
Correct Answer
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Correct Answer
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