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Organizations that encourage intrapreneurship face the obvious risk that the effort can fail.

A) True
B) False

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The New York Times requires regular viewers of its online articles to pay a fee to maintain uninterrupted access. This is an example of the


A) Transaction fee model.
B) Advertising support model.
C) Intermediary model.
D) Affiliate model.
E) Subscription model.

F) A) and D)
G) A) and E)

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In the subscription model for e-commerce, fees are charged to bring buyers and sellers together.

A) True
B) False

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False

An entrepreneurial orientation includes being proactive and competitively aggressive.

A) True
B) False

Correct Answer

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Discussions of a defensible competitive advantage and the proposed customers are part of which key business planning element?


A) Opportunity.
B) Risk and reward.
C) People.
D) Competition.
E) Context.

F) D) and E)
G) None of the above

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Start-ups have at least two major liabilities: being new and growing too fast.

A) True
B) False

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Successful entrepreneurs are innovators and also have good knowledge and skills in management, business, and networking.

A) True
B) False

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A small business is typically defined as having fewer than 20 employees and being in the first 10 years of its existence.

A) True
B) False

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Discuss the key planning elements used in developing the best business plans, and the importance of each.

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Online travel agents typically use the transaction fee model for e-commerce.

A) True
B) False

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Benefits of business incubators include


A) Free rent.
B) High security.
C) Venture capital.
D) Access to shared services.
E) Guaranteed profitability.

F) None of the above
G) C) and D)

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Svyt worked in a hospital for several years before starting a medical equipment company. He was successful because he understood the problems that existed in the hospital environment, had clever solutions from which his customers benefited, and worked hard every day to find more. Which of the following characteristics does Svyt have?


A) Leadership.
B) Commitment and determination.
C) Opportunity obsession.
D) Creativity, self-reliance, and ability to adapt.
E) Motivation to excel.

F) A) and B)
G) D) and E)

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Your roommate has just done an excellent job of describing some of the _________ about entrepreneurship.


A) challenges
B) opportunities
C) mistakes
D) myths
E) facts

F) A) and B)
G) B) and C)

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Which formal planning step often overemphasizes financial projections while neglecting other information that is important to investors?


A) The business audit.
B) The financial statement.
C) The business plan.
D) The opportunity analysis.
E) The business incubator.

F) C) and E)
G) C) and D)

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C

Franchising is an entrepreneurial alliance between two organizations, one of which benefits from growth and one of which benefits from the other's experience.

A) True
B) False

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Benjamin wishes to open a new home furnishings company that will have no services that are particularly distinctive compared with competitors in this well-established field, and the business will require a sizable investment. Which part of the entrepreneurial strategy matrix would the new company be located in?


A) Top left quadrant.
B) Top right quadrant.
C) Bottom left and top left quadrants.
D) Bottom right quadrant.
E) Bottom right and top left quadrants.

F) B) and C)
G) All of the above

Correct Answer

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When Ashok worries about his network and his business's reputation, he is concerned with


A) Social capital.
B) Legitimacy.
C) Horse trading.
D) Bootlegging.
E) Corporate standing.

F) A) and B)
G) A) and C)

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Poor economic conditions make it especially difficult for an entrepreneurial organization to expand.

A) True
B) False

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Which of the following is the fundamental reason for creating an opportunity analysis?


A) To obtain financing.
B) To negotiate agreements with suppliers.
C) To excite potential customers.
D) To analyze whether or not to proceed.
E) To work out the details of marketing, finance, and manufacturing.

F) A) and E)
G) B) and D)

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D

Legitimacy for a new venture means that the entrepreneur is part of a social network and has a good reputation.

A) True
B) False

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