Question 1

Intermediaries are needed LEAST when the desired degree of market exposure is:

Accepted Answer

A)   intensive.
B)   ideal.
C)   selective.
D)   exclusive.
E)   none of these choices is correct.F) C) and D)
G) A) and C)

Question 2

Place decisions make goods and services available in the right quantities and locations, when customers want them.

Accepted Answer

A) True 
 B)False

Question 3

In Europe, auto manufacturers are required by law to allow owners of their brands to give the cars back to the manufacturers at the end of their useful life. The manufacturers must then recycle and reuse at least 85 percent of any vehicle made after 2004. This is an example of a(n) :

Accepted Answer

A)   Integration law
B)   Horizontal law
C)   Contractual law
D)   Vertical law
E)   Take back lawF) A) and B)
G) A) and E)

Question 4

Most traditional channel systems don't have a channel captain.

Accepted Answer

A) True 
 B)False

Question 5

Administered and contractual channel systems are vertical marketing systems which depend on informal agreements--or contracts between channel members--to cooperate.

Accepted Answer

A) True 
 B)False

Question 6

Midwest Tools, Inc. of Indianapolis, Indiana owns a plant in Poland for manufacturing and selling machine tools in Europe. This type of international involvement is called:

Accepted Answer

A)   management contracting.
B)   licensing.
C)   a joint venture.
D)   a direct investment.
E)   multichanneling.F) B) and D)
G) B) and C)

Question 7

Exporting has an advantage compared to other types of international involvement, because it is usually easier to drop or change arrangements as the firm's needs change.

Accepted Answer

A) True 
 B)False

Question 8

The Internet gives large firms access to repeat customers, but it does little for small firms trying to develop an initial base of customers.

Accepted Answer

A) True 
 B)False

Exam 10: Place and Development of Channel Systems

Intermediaries are needed LEAST when the desired degree of market exposure is:

Correct Answer
verified

Place decisions make goods and services available in the right quantities and locations, when customers want them.

Correct Answer
verified

The Internet gives large firms access to repeat customers, but it does little for small firms trying to develop an initial base of customers.

Correct Answer
verified

Exporting has an advantage compared to other types of international involvement, because it is usually easier to drop or change arrangements as the firm's needs change.

Correct Answer
verified

Most traditional channel systems don't have a channel captain.

Correct Answer
verified

Administered and contractual channel systems are vertical marketing systems which depend on informal agreements--or contracts between channel members--to cooperate.

Correct Answer
verified

In Europe, auto manufacturers are required by law to allow owners of their brands to give the cars back to the manufacturers at the end of their useful life. The manufacturers must then recycle and reuse at least 85 percent of any vehicle made after 2004. This is an example of a(n) :

Correct Answer
verified

Midwest Tools, Inc. of Indianapolis, Indiana owns a plant in Poland for manufacturing and selling machine tools in Europe. This type of international involvement is called:

Correct Answer
verified

Exam 10: Place and Development of Channel Systems

Intermediaries are needed LEAST when the desired degree of market exposure is:

Correct AnswerverifiedShow Answer

Place decisions make goods and services available in the right quantities and locations, when customers want them.

Correct AnswerverifiedShow Answer

The Internet gives large firms access to repeat customers, but it does little for small firms trying to develop an initial base of customers.

Correct AnswerverifiedShow Answer

Exporting has an advantage compared to other types of international involvement, because it is usually easier to drop or change arrangements as the firm's needs change.

Correct AnswerverifiedShow Answer

Most traditional channel systems don't have a channel captain.

Correct AnswerverifiedShow Answer

Administered and contractual channel systems are vertical marketing systems which depend on informal agreements--or contracts between channel members--to cooperate.

Correct AnswerverifiedShow Answer

In Europe, auto manufacturers are required by law to allow owners of their brands to give the cars back to the manufacturers at the end of their useful life. The manufacturers must then recycle and reuse at least 85 percent of any vehicle made after 2004. This is an example of a(n) :

Correct AnswerverifiedShow Answer

Midwest Tools, Inc. of Indianapolis, Indiana owns a plant in Poland for manufacturing and selling machine tools in Europe. This type of international involvement is called:

Correct AnswerverifiedShow Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified